10 Best Cities in South Korea to Open a Luxury MedSpa [With Profit Calculator]

The beating heart of the industry. The streets around Gangnam Station are packed with hundreds of clinics. Success here depends on “Factory Efficiency”—high speed, high volume, and viral marketing. This is where trends like “Glass Skin” are born.

Known as “Plastic Surgery Street.” While focused on surgical outcomes, there is a massive opportunity for MedSpas offering post-operative care (Deswelling, Hyperbaric Oxygen, LED Therapy) for international patients recovering in nearby hotels.

The Beverly Hills of Seoul. Home to luxury fashion houses and the “Chaebol” (wealthy families). Clinics here are discreet, appointment-only, and focus on high-ticket anti-aging like Thermage FLX and Ultherapy for clients who want zero downtime.

Korea’s second city and premier beach destination. Marine City in Haeundae is filled with luxury high-rises. The vibe is more relaxed than Seoul, with a higher demand for body contouring and spa-hybrid services for tourists.

Home to K-Pop stars (BTS) and top executives (UN Village). Hannam is quieter and more exclusive than Gangnam. The demand is for holistic wellness and regenerative medicine (NK Cell therapy) rather than just aesthetic fixes.

Busan’s medical hub. Seomyeon Medical Street has hundreds of clinics concentrated in a few blocks. It attracts many Japanese tourists via the ferry. Competitive pricing and high volume are the norms here.

The “Silicon Valley of Korea.” Home to Kakao, Naver, and NCSoft HQs. The population is young, wealthy, and tech-savvy. They prefer science-backed treatments and convenient, digital-first booking experiences.

Branded as “Medi-City Daegu,” the local government actively promotes medical tourism. Dongseong-ro is the center. Rent is cheaper than Seoul, but the quality of doctors is extremely high due to local medical universities.

A smart city near Incheon Airport. It hosts many international schools, universities, and biotech companies. It is the perfect location for a “Stopover Clinic” targeting travelers and the local international resident community.

Korea’s honeymoon island. Jeju City and Seogwipo offer a “Healing” concept. Large “Health Town” complexes cater to Chinese tourists (visa-free entry). Ideal for combining medical checkups with aesthetic spa treatments.